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Virgin America's RED entertainment

A couple weeks ago I took the new Virgin America flight to NY. They have really upped the anti for the user experience in domestic travel. They're like the Apple of airlines. As you board the flight you know it's going to be different because the cabin lighting is violet and purple, almost like a nightclub. Groovy music floats around in the background, and the leather seats are equipped with iMac-type white plastic meal trays.

But the real fun begins when you have to turn off your electronic equipment, because Virgin offers a complete interactive media experience right in front of you. "RED" is Virgin America's in-flight digital media experience, and wow, does it make those 6-hour flights pass quickly.

A touch-screen interface lets you play movies, TV, music videos, video games, and radio. You can order food and drinks anytime during the flight (even pay for meals by sliding your credit card through the device). A remote controller found in your seat-arm includes a full QWERTY keyboard and gaming controls. The email feature wasn't ready yet, but was supposedly rolling out shortly.

To top it off, you can text chat with other people on the flight simply by picking a seat number. You can even chat while watching TV, along with other people watching that channel. Leave it to Virgin to make flying a social opportunity.

So if you're lucky enough to have VA as a flying option, take it. It's just more fun.

VARED.jpg

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This page contains a single entry from the blog posted on December 20, 2007 5:55 PM.

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